About the client
Point Of is an independent brand consultancy based in Mumbai, working globally.
They rethink how brands connect with culture and people, from positioning and naming to identities that scale, built for India and beyond.
Scope of work
- Designed a site as considered as their own identity work
- Built showreel and case study pages led by video
- Set up a CMS for work, expertise and careers
- Tuned it to load fast despite rich media
The outcome
Point Of now has a site that sells its craft at first glance, and a team that updates its own work as it ships.
